To further strengthen this positioning, Saila was looking for someone who perfectly embodied the intense and strong side of its licorice. Someone always fresh and surprising. Someone like the bomber par excellence: Bobo Vieri.
Chief Creative Officers & Partners: Livio Basoli & Lorenzo Picchiotti
Group Creative Directors: Selmi Bali Barissever & Chiara Monticelli
Junior Art Director: Marzia Cimino
Junior Copywriter: Camilla Viganò
Head of content: Ludovica D’Aquino
Social Media Manager: Sumeya Bendebka
Client Director: Elena Panza
Senior Account Manager: Elena Castejon
Account Executive: Greta Giulia Baldi
Integrated Production Director: Matteo Pecorari
Senior Producer: Maria Chiara Muglia
Producer: Irene Taverna
Head of Physical Production: Simone Raddi
Junior Production Coordinator: Francesca Di Donna
Post Production Director: Seba Morando
Post Producer: Miriam Ottina
Junior Post Producer: Silvia Brigoli
Senior Film Editor: Niccolò Gobbi
Motion Designer: Gabriele Frigimelica
Colorist: Giorgia Meacci
Regia: Flavio Nani
DOP: Giacomo Frittelli
Aiuto regia: Matteo Polo
Scenografia: Marco Monti
Styling: Federica Foglia
Mua: Amy Murielle Kourouma
